Application advice is everywhere: only pulse points, never rub, always moisturize first, never spray clothes. Some of it helps. Some of it is perfume folklore dressed up as law.
Myth: pulse points are the only valid targets
Warm skin helps diffusion, which is why wrists and neck get recommended. They are not the only option. Hair, collar, and fabric can carry scent differently and sometimes longer. Pulse points are a starting point, not a religion. See clothes, skin and scent trails.
Myth: rubbing wrists together is mandatory
Rubbing heats and shears fragile top notes. Most perfumers say spray and leave it. A gentle dab is fine if you must. Friction is the part to avoid, not contact itself.
Myth: clothes never count
Fabric holds scent and can protect delicate materials from alcohol on skin. The tradeoff is less development on your body chemistry. Many office-friendly wearers spray a scarf or shirt collar on purpose. Test on an inner seam first if you worry about stains.
Myth: more sprays fix weak performance
If a perfume fades fast, six sprays will not turn it into a beast. It will turn you into the person everyone smells in the elevator. Match spray count to concentration and occasion. Read how to apply perfume and make perfume last longer.
A simple routine that works
Moisturized skin if you run dry. One to three sprays on warm areas or fabric. Wait thirty minutes before you judge. Adjust tomorrow, not five minutes later when nose blindness kicks in.